Developing Your Own Brand Products; Controlling your Supply Chain with Fair Starting-up Capital

The foundation of every business is to have a full-control of the business operations and productions under one-roof or at least under one-management. The misconception of this fully integrated vertical chain is that you need to have an economic of scale or large capital as well as expertise to be able to do this. While it is true, setting up such business may require a bit more time, but the survival as well as sustainability of such approach is undeniable. That’s why many SMEs in Advanced Countries such as Japan, Taiwan, Netherland, and Israel are able to sustain the Country’s big portion of the GDP and that many have been in generations of family businesses that lasts over more than 50 years. The only difference and the key success difference that makes the SME’s businesses thrive is the constructive community that enables to support the supply chain of the business. For example, a good logistic provider will enable the SMEs to efficiently and effectively distribute their products to their end-consumers without incurring high costs or hidden costs such as middleman costs and unforeseen costs from lack of knowledge on hidden-circumstances.

Lets take this understanding into a smaller frame. To control a supply chain, we first must develop the product and the market. Production will start once there is a demand. First is to develop the kind of lifestyle products or services that our clients are passionate about such as cold coffee brews or organic ice cream or burnt cheesecakes or on food blogging or on virtual class training on baking and so forth. These are just examples, then we will plan backwards to develop the concept and the supply chain in order for the selected passion or business to start. This relatively takes measurable capital and achievable sales targets as well as objectives to grow the businesses.

Walker Solutions solution’s approach works in the framework describes above for start-ups and works similarly for growing businesses. The idea is to get all decisions and strategic steps right all the time and to make sure the supply chain environment is established